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Conscious Patterns Inc. is a New York City-based health and wellness startup seeking its seed funding after successful Phase 1 trials with a major corporate customer. The company creates a product called Tune Studio, which is a physical hardware bed equipped with sensors, auditory, and motor functions to create an immersive meditative experience.

I recently led the refresh of the e-commerce frontend experience now live at The new experience tightened up many design elements from the old build, added a new navigation structure and menu design, and overhauled the TUNE for Home checkout experience. In addition, was launched as the home for company news and articles on the science behind TUNE. It's built in Framer so that the loop between design, content creation, and launch is as short as possible.